Posted inStudy Material
Personal Selling: Meaning, Techniques, Importance & Advantages
Personal selling refers to a direct form of promotion that interacts with prospective customers to generate sales. It focuses on trust-building, answering…
Posted inStudy Material
Modes of Communication: Verbal, Non Verbal, Written, Visual & More
Communication is exchanging information, ideas, or emotions between individuals or groups through speech, writing, or other media. Modes of communication…
Posted inStudy Material
Modern Marketing Concept: Features, Importance & Philosophies
The modern marketing concept focuses on a given consumer's needs to build profit for a business. Unlike the conventional marketing…
Posted inStudy Material
Importance of Planning: Key Benefits, Steps & Success Factors
Planning is significant since it is considered a structural, directional, and effective being in life, both personal and professional. It…
Posted inStudy Material
Importance of Marketing: Brand Awareness, Customer Retention & More
Marketing is a pivot for success in every business. The importance of marketing lies in awareness creation, customer attraction, and…