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Concept of Insurance: Meaning, Principles, Types & Benefits
The concept of insurance plays a very important role in risk mitigation in many walks of life and business. Essentially,…
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Means of Communication: Meaning, Types, Importance & Elements
The means of communication are the different tools, systems, and methods that humans use to exchange messages, ideas, emotions, and…
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Nature of Service Marketing: Definition, Types & Objectives
The nature of service marketing is about communicating intangible offerings that fulfill customer needs through experiences and value delivery. In…
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Features of Service Marketing: Meaning, Importance & Types
Understanding the features of service marketing is very essential for businesses providing intangible products, such as healthcare, education, and hospitality.…
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What is Service? Its Features, Types, Importance & Examples
Services are one of the key elements in life, serving different needs within personal, professional, and social contexts. What is…